01 · Council team
Run the organisation.
Applications, members, accreditation, news, the SA Jewellery News and circulars, from one admin.
Jewellery Council of South Africa
The Council became an operating platform.
The surface
Above Below
One platform with three ways in. Staff run the organisation from it, members keep their own listings current, and the public can find a jeweller and check they’re accredited.
Over fifty years of standing in the industry, a member register held outside the website, and staff, members and the public each working somewhere different.
01 · One system
Three ways to use it. The same information behind each.
02 · Member businesses
Use the membership.
Claim and edit their listing, branches and team, get their badge, and read circulars and resources in their own portal.
03 · Buying public
Find and verify.
Search the directory by name or province, see every branch, and check a jeweller is accredited before they buy.
02 · Accreditation
A badge that tells the truth.
Accredited members put the Council’s badge on their own websites and email signatures. Every time it’s shown, it checks the member’s status with the Council.
If a membership lapses, the badge simply stops appearing. The public never sees a seal that hasn’t been earned.
Example Jewellers
Fine jewellery · Est. 1988
Membership
Membership active: the badge shows, and links back to the member’s verified listing.
03 · Membership
From application to member in one step.
Joining is a four-step online application, with licences and references attached. Staff review it in the admin and, once it’s approved, turn it into a member record with a single action, then invite the business to activate its account.
04 · The directory
Find a jeweller you can trust.
572 directory listings, reconciled against 530 member records, with every branch on a page of its own and marked up so search engines understand it.
Members can claim their listing from a secure link and keep it current themselves, so the Council isn’t the bottleneck.
05 · Running it
An admin that opens on what needs attention.
Applications, complaints, enquiries and orders come first, each with a live count. Circulars go to every member or to chosen member types as branded email, previewed and test-sent first.
Staff can view the portal as a member sees it, to help without guesswork.
Needs attention
Membership applications
Event applications
Contact submissions
Complaints
SAJN requests
Marketing orders
Members & directory
Members
Directory visibility
Website content
News, pages, events, training
Communication
Circulars